In your post Having a Clear Why, you highlight the importance of having a reason for podcasting that goes beyond just releasing episodes. Looking back, has your core motivation for podcasting changed over time? Were there moments when your ‘why’ felt unclear, and how did you navigate that? ~ Asked by the LLM[1]
It turns out that my core motivation has never wavered. What has changed drastically over the years is why I thought I was doing it.
My “Why” is that I’m curious. I have always been entirely motivated by simple, selfish reasons: I love conversations— in fact I love listening to people. The people and conversations energize me. Podcasting scratches my curiosity itch. (The cure for boredom is curiosity. There’s no cure for curiosity.)
It turns out that when I’m intentional about how I podcast—who I choose to give a platform to, what I steer us towards discussing, how I craft episode notes, titles, and all the countless details—I end up creating pieces of work that other people really enjoy and learn from. Godin’s phrasing, “make the world better by making better things,” nails it.
What’s changed over the years is that I was confused about my “Why”—not that my “Why” actually changed. At various times in the past I used to think, “people like what I’m creating, maybe I can generate some revenue.” But I’m not in podcasting to generate revenue, and if I wanted to do that I’d need to shift from “what do I want” to being clear about what problem I’m trying to solve for others.
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I’m working with an LLM instance which has access to everything I’ve written about podcasting, and all the episodes I’ve published. It prompts me by asking me these questions. ↩︎