# This is how people actually find your show

**URL:** <https://forum.podcaster.community/t/this-is-how-people-actually-find-your-show/4382>\
**Category:** Workbench\
**Created:** [November 13, 2024, 3:01pm UTC](https://forum.podcaster.community/t/this-is-how-people-actually-find-your-show/4382 "2024-11-13T15:01:01Z")\
**Posts on this page:** 2\
**Page:** 1

<div class="post-metadata">

**Author:** ![craigconstantine](https://yyz2.discourse-cdn.com/flex030/user_avatar/forum.podcaster.community/craigconstantine/32/2322_2.png) [@craigconstantine](https://forum.podcaster.community/u/craigconstantine)\
**Post date:** [November 13, 2024, 3:01pm UTC](https://forum.podcaster.community/t/this-is-how-people-actually-find-your-show/4382/1 "2024-11-13T15:01:01Z")

</div>

> I’m reading Amy Sillman’s _Faux Pas_ and when I was searching her name in the Podcasts app I came across this conversation with writer Sheila Heti. ~ Austin Kleon, from [Getting in and out of trouble](https://austinkleon.com/2024/10/02/getting-in-and-out-of-trouble/)

People find your show because they are looking for something, or someone, very specific.

People are not just sitting around thinking, “I feel like a need a new podcast to listen to… maybe something that inspires me to move more…” And then they search for “movement inspiration” . . . and then they land on my Movers Mindset show. No that’s not at all how it works. People do not find our _show_.

People find ONE, SPECIFIC episode. That’s what Kleon did above.

Think of a guest, or a topic, which you did about a year ago…

Now search for that person or topic in your podcast player, or in a web search engine…

Did you find that one episode you were thinking of?

Because people do that. And only then does our show description, show title, show art, episode art, episode notes, and all our hard work gives them the chance to pick us.

ɕ

---

<div class="post-metadata">

**Author:** ![ChristiCassidy](https://yyz2.discourse-cdn.com/flex030/user_avatar/forum.podcaster.community/christicassidy/32/709_2.png) [@ChristiCassidy](https://forum.podcaster.community/u/ChristiCassidy)\
**Post date:** [November 13, 2024, 6:17pm UTC](https://forum.podcaster.community/t/this-is-how-people-actually-find-your-show/4382/2 "2024-11-13T18:17:24Z")

</div>

I can’t tell you how many podcasts I’ve “discovered” doing exactly that–searching podcasts for a person who interests me. And often, I’ll subscribe to the podcast where I found an interview.